SaaS GlocalGlobal Reach with Local Impact

The problem

Hiring an SDR in India to sell to the US adds decisions a domestic hire does not have: time-zone overlap, late-shift wellbeing, calling rules, tools, and US-market training. Most first hires fail because none of this was defined. This kit settles it before you post the job.

What's inside

• India-based, US-facing decision sheet: hours, wellbeing, calling rules, tools, pay structure, holidays
• Role scorecard and activity-math worksheet
• Job description template
• Screening filter and 15-minute call script
• Three interview rounds, about 20 questions, with strong answers and warning signs
• Weighted candidate scorecard with offer / discuss / pass rule
• US-market onboarding plan and a 30-60-90 plan
• Weekly rhythm and KPI templates
• Ramp checkpoints

Who it's for

• Indian founders hiring their first or second US-facing SDR
• Sales heads in India building outbound to the US

Built on hands-on go-to-market experience

SaaS Glocal is a go-to-market consultancy based in Pune, India, helping SaaS companies sell in global markets. Our methods draw on the two decades of experience our go-to-market lead has at startups and enterprise software companies, including:

• growing a vertical SaaS company's average deal size from $1.8K to $6.5K over 17 months, with the same number of deals
• building a sales team from 10 to 18 people that closed $1M+ in new sales over three years in a nascent market
• negotiating subscription deals with senior stakeholders in the US, UK, Belgium, Germany, South Korea, Australia and India

Across 5 SaaS growth engagements, SaaS Glocal helped 4 clients raise net new revenue by 8% to 20% within three months. The fifth had not reached product-market fit and saw no change.

Choose your version

Prices in INR, plus GST.

Questions